Outbound that books meetings
Agents source, qualify, and write outbound that lands in the right inbox at the right moment - feeding the rep a warm call sheet instead of a list.
01/06B2B Ecommerce - Wholesale + Retail
Catalogues with millions of SKUs, sales floors built on relationships.
Most of the heavy lifting in B2B commerce still happens in spreadsheets, ERP screens and inboxes. We turn product, pricing and account data into agentic systems that quote faster, enrich product pages at scale, and run outbound that actually books meetings.
- The pattern
What we see, every time.
B2B commerce is the sector where the gap between the model in the founder's head and the system the company runs on is widest. The catalogue lives in a PIM that nobody fully trusts. Pricing lives in an ERP that only two people can navigate. Accounts live in a CRM the reps barely open. Quotes live in inboxes.
Every workflow that matters - landing a new account, getting a product live, sending a quote, renewing - crosses all four of those systems. That is why nothing moves at the speed the business actually wants.
We rebuild those workflows around a unified data layer with agents on top. The reps stop being couriers between tools. The catalogue stops being a backlog. Quoting stops being a bottleneck.
“Catalogues do not move slowly because they are large. They move slowly because four systems disagree about what a product is.”
- Workflows we rebuild first
The places leverage shows up first.
We do not deliver a portfolio of pilots. We rebuild one workflow, get it in production, and let the next one ride on the same data layer.
01 02 Quote generation in minutes
Pull the right products, pricing, and terms from the systems where they actually live. Reps review and send instead of assemble.
03 Product enrichment at catalogue scale
Titles, descriptions, attributes, and translations generated, reviewed, and pushed to PIM and storefront in one loop.
04 Content optimisation against live demand
PDP and PLP copy rewritten against what people actually search for, not what the merchandiser guessed last quarter.
05 Tailored sales pitches
A pitch page per account, generated from the data you already hold on them - ready before the call.
06 Storefronts that run on the same data
Webshops rendered from the unified product layer, so the catalogue, the PDP, and the quote all agree.
- Who this is for
Built for teams running on real b2b ecommerce data.
- 01Distributors, wholesalers and branded D2C/B2B sellers
- 02Catalogues from 5,000 to 5,000,000+ SKUs across PIM and ERP
- 03Sales teams running on CRM, email, LinkedIn and quote tools
- Before we start
Three questions, before we write a line of code.
We are not the right partner for everyone in this sector. These are the questions we ask first, because the answers decide whether the engagement holds.
- 01Who owns the catalogue end-to-end? If the answer is "depends which field," that is the first thing we fix.
- 02Which workflow do you want to rebuild first? One, named, measurable - not a portfolio.
- 03Is the founder or commercial owner in the room every week? If not, the redesign will not hold.